Why Would a Business Use a Broad Product Mix

A bakery for example might have four categories -- say breads rolls pastries and cookies. Definition of Marketing Mix.

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Why would a business use a broad product mix.

. The number of items within a product line is referred to as. To assure that the product lines are relatedB. Marketing is the set of actions or tactics which a company uses to promote its brand or its product image in the market.

To relate the products to the target market. Why would a business use a broad product mix. Why would a business use a broad product mixA.

To assure that the product lines are related B. To promote one stop shopping. Why is the quality level of a product an important productservice management decision.

To promote one-stop shopping. To promote one-stop shopping. To focus marketing efforts on a few product lines.

Number of products and the assortment of sizes colors and models offered in product lines. A description of the width of a businesss product mix offering many product lines. Why would a business use a broad product mix.

They can innovate more components which are for different purposeswhen the have different types of products for people with different needs and have the innovative components available to be used in other or future products. Which is included in the product decision of the marketing mix. The marketing mix is also referred to as.

To decrease legal liabilities D. To promote one stop shopping. Why would a business use a broad product mix.

To promote one-stop shopping. Which of the following is a reason that a business would make changes to its product. The 4Ps which are Price Product Place and promotion make a typical product mix for the business to achieve a standing on the market.

To decrease legal liabilitiesD. In the textbook Essentials of Marketing the authors use the Campbells Soup Co. To relate the products to the target market.

To assure that the product lines are related. A deep product mix. Which market segment do customers in cold climates who need snow shovels and snow blowers represent.

Why would a business use an expansion product-mix strategy. The width of a companys mix describes how many product categories it has. Businesses must plan their product mix carefully because they cannot offer all the products that customers may want.

To allow the company to specialize. The most prominent features of a narrow v-shaped valley where the stream profile drops quickly are The most expensive but most adaptable method of the promotion mix is. Describe advantages of expansion product-mix strategies.

Which is a basic for psychographic segmentation. A product-mix strategy in which a business makes changes to its products or product lines. This is an application of the dictum do not put all your eggs in one basket.

To promote one-stop shopping A product-mix strategy in which a business adds a lower priced product or line to its product mix is. Why would a business use a broad product mix. Its okay to openly disagree with a disagreeable customer.

Having broad product-mix also spreads the risk of failure over a great number product lines. Why would a company use broad product mix. They want brutal honesty more than anything else.

The products in a companys mix can usually be grouped into basic categories. To decrease legal liabilities. To assure that the product lines are related.

To use a wide range of prices. Like-wise the firm should not depend on one or two products only. To keep up with changing consumer preferences.

To assure that the product lines are related. Why would a business use a broad product mix. They should be a profitable market for product offered by a company.

To promote one-stop shopping. To relate the products to the target market. To reduce the costs of the goods the company purchases for resale.

Which of the following is a reason that a business would make changes to its product. To allow the company to meet the needs of a variety of consumers. Which of the following is a reason for a business to have a narrow product mix.

To satisfy customers desire for variety customers want options. A business that says it tries harder because its product is not number one is using product positioning to. Why would a business use a broad product mix.

To promote one-stop shopping C. Why would a company use a broad product mix. To promote one-stop shoppingC.

Explain the importance of a businesss product mix. By expanding their product mix businesses satisfy that desire. Nowadays the marketing mix includes several other Ps like.

Width Why would a business use a broad product mix. Which of the following is a reason for a business to offer a. To decrease legal liabilities.

When a company offers a great amount of items in a product line it has. To keep up with changing consumer preferences. Every menu item at El Ranchito is considered part of El Ranchitos product.

Why would a business use a broad product mix. To assure that the product lines are related. To promote one stop shopping.

They can spend more on rd having more products. Why would a business use a broad product mix. Why would a business use a broad product mix.

The width depth and consistency of the product- mix are the three important dimensions of product-mix.

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